Everything your visibility needs.
Six services, each addressing a distinct layer of how your business gets discovered — from traditional local search to AI-powered answer engines.
View PricingLocal SEO
Be found by customers searching in your area.
Local SEO is the discipline of ensuring your business appears prominently when people nearby search for what you offer. It encompasses your website's on-page signals, the consistency of your business information across the web, the quality of your Google Business Profile, and the relevance of your content to local search intent.
Ideal for
Retail businesses, healthcare practices, professional service firms, restaurants, and any business that serves customers in a defined geographic area.
Expected Outcome
Within three to six months, most clients see measurable improvements in local search rankings, increased Google Business Profile interactions, and a higher volume of qualified local enquiries.
Key Benefits
- Appear in Google's local pack for relevant searches in your service area
- Consistent business information across directories, maps, and data aggregators
- Higher visibility for "near me" and location-specific searches
- Improved trust signals that influence both rankings and click-through rates
What You Receive
- Local SEO audit covering on-page, off-page, and technical factors
- Citation audit and cleanup across key directories
- On-page optimisation for location-relevant keywords
- Local link-building strategy
- Monthly performance reporting with actionable recommendations
Google Business Profile Optimisation
Turn your Google listing into a lead-generating asset.
Your Google Business Profile is frequently the first interaction a potential customer has with your business. An incomplete or poorly optimised profile signals neglect — and costs you enquiries. A well-structured, regularly maintained profile builds trust, communicates your offer clearly, and gives Google the information it needs to show your business to the right people.
Ideal for
Any business with a physical location or service area that wants to improve its presence in Google Maps and local search results.
Expected Outcome
Clients typically see increases in profile views, customer actions (calls, directions, website clicks), and improved positioning in local pack results within the first two months.
Key Benefits
- Higher visibility in Google Maps and the local search pack
- More calls, direction requests, and website visits from your profile
- Improved first impression for potential customers
- Greater eligibility for Google's AI-generated business summaries
What You Receive
- Full GBP audit and gap analysis
- Profile optimisation: categories, attributes, description, hours, and services
- Photo and media strategy
- Review response strategy and templates
- Post strategy to maintain profile activity
- Q&A management and optimisation
Website SEO Optimisation
A technically sound website is the foundation of visibility.
Search engines need to be able to find, crawl, and understand your website before they can rank it. Website SEO optimisation addresses the technical and structural factors that determine how clearly search engines can interpret your content — and how confidently they can serve it to users.
Ideal for
Businesses with an existing website that is not performing as well as it should in organic search, or those preparing to launch a new site.
Expected Outcome
Clients typically see improvements in organic rankings for target keywords, increased organic traffic, and better engagement metrics within three to five months of implementation.
Key Benefits
- Improved crawlability and indexation across your entire site
- Faster page load speeds that benefit both rankings and user experience
- Clear site architecture that helps search engines understand your content hierarchy
- On-page optimisation aligned with how your customers actually search
What You Receive
- Technical SEO audit covering crawl issues, indexation, speed, and mobile usability
- Core Web Vitals assessment and improvement plan
- On-page optimisation for priority pages
- Internal linking structure review and recommendations
- Schema markup implementation for relevant page types
- Title tag, meta description, and heading structure optimisation
SEO Content Strategy
Content that answers real questions and earns real visibility.
Effective SEO content is not about volume — it is about relevance, clarity, and depth. Search engines increasingly reward content that genuinely addresses what people are looking for. We develop content strategies grounded in search intent research, competitive analysis, and a clear understanding of what your prospective customers actually need to know.
Ideal for
Businesses that want to grow organic traffic, establish authority in their field, or improve the performance of an existing website with underperforming content.
Expected Outcome
Over six to twelve months, clients typically see consistent growth in organic traffic, improved rankings for target keywords, and increased time-on-site as content quality improves.
Key Benefits
- Content that ranks for the specific terms your customers use when searching
- Increased topical authority in your industry or service category
- Content that serves both search engine requirements and human readers
- A structured content calendar that builds visibility over time
What You Receive
- Keyword and search intent research for your industry and location
- Content gap analysis against competitors
- Prioritised content calendar with topic briefs
- Human-written content for priority pages and blog posts
- Existing content audit and optimisation recommendations
- Internal linking strategy to strengthen content clusters
AI Visibility Strategy
Be present where the next generation of search is happening.
The way people find businesses is changing. ChatGPT, Perplexity, Google AI Overviews, and other AI-powered answer engines are increasingly the first place people turn when they have a question. Businesses that appear in these AI-generated answers gain a significant advantage — and those that do not risk becoming invisible to an entire category of searcher.
Ideal for
Forward-thinking businesses that want to establish visibility in AI-powered search before it becomes standard practice — particularly in competitive local markets.
Expected Outcome
Clients gain a clearer understanding of their AI search presence and receive a structured plan to improve it, with measurable improvements in entity recognition and AI citation likelihood over six to twelve months.
Key Benefits
- Increased likelihood of appearing in AI-generated business recommendations
- Content structured to be cited and referenced by large language models
- Improved brand presence across AI answer engines and voice search
- Future-proofed visibility strategy as AI search continues to expand
What You Receive
- AI visibility audit: how your business currently appears across AI platforms
- Content structure recommendations for AI citability
- Schema markup and structured data optimisation for AI comprehension
- Entity optimisation to strengthen your brand's digital footprint
- Ongoing monitoring of AI search presence
Website Development
A website built for visibility from the ground up.
A website that is slow, difficult to navigate, or built on an unstable technical foundation undermines every other visibility effort you make. We build websites that are fast, accessible, semantically structured, and optimised for search engines from day one — giving your SEO a structural advantage that templates and page builders rarely provide.
Ideal for
Businesses launching a new website, replacing an underperforming existing site, or those whose current website is actively limiting their search visibility.
Expected Outcome
A fast, well-structured website that provides a strong technical foundation for all ongoing SEO and visibility work — and a better experience for every visitor.
Key Benefits
- Core Web Vitals scores that meet or exceed Google's performance thresholds
- Clean, semantic HTML that search engines can interpret with confidence
- Mobile-first design that performs across all devices and screen sizes
- Accessible design that serves all users and meets WCAG guidelines
What You Receive
- Discovery and requirements scoping
- Wireframes and design review
- Development with SEO best practices built in from the start
- On-page SEO implementation: schema, meta tags, heading structure, image optimisation
- Performance testing and Core Web Vitals optimisation
- Launch support and post-launch review
Not sure which service you need?
A Visibility Audit is the right starting point. It identifies exactly where your business stands and which services will have the greatest impact for your specific situation.