AI Search Visibility Assessment
Review your current presence across AI powered search experiences including ChatGPT, Perplexity, Gemini, Claude, and Google AI Overviews to understand how your brand is represented across answer engines.
AEO AUDIT
AEO AUDIT:
AUDIT YOUR BRAND
VISIBILITY IN AI
ANSWER ENGINES
Evaluate how prepared your business is for answer engines and AI driven search.
WHAT WE ANALYSE
Answer Engine Visibility
AI Search Visibility
Google AI Overviews
Entity Recognition
Content Opportunities
AEO AUDIT
WHAT AN AEO AUDIT REVIEWS
An AEO audit examines the signals that influence how your brand, content and expertise are understood across AI powered search and answer engine experiences.
AI Search Visibility
How your brand appears across AI powered search experiences.
Brand Mentions & Citations
Where your brand is mentioned, cited and referenced in AI generated answers.
Content & Topic Coverage
Whether your content provides the information AI systems need to understand your expertise.
Answer Engine Readiness
The structural, topical and entity signals supporting your visibility.
WHAT THE AEO AUDIT REVIEWS
HOW TO AUDIT YOUR BRAND PRESENCE
IN AI ANSWER ENGINES
Auditing your brand presence in AI answer engines requires more than checking whether your business name appears in an AI generated response. An effective AEO audit examines how consistently your brand is understood, mentioned, cited and associated with relevant topics, entities and search intents across AI search experiences.
Content & Answer Readiness
Analyse whether your website content provides clear, comprehensive answers that match customer questions, search intent, and the information answer engines need to surface your business.
Semantic & Entity Signals
Evaluate how well AI systems understand your brand, services, topics, expertise, and relationships between important information through entity and semantic signals.
AEO Improvement Opportunities
Identify opportunities to strengthen Answer Engine Optimisation, AI search visibility, content quality, and your readiness for changing search experiences.
FROM AUDIT TO IMPLEMENTATION
AEO findings can inform improvements across AI visibility, content strategy, website SEO, and SEO website development.
AI SEARCH VISIBILITY & AEO
WHAT AN AEO AUDIT
LOOKS FOR
An AEO audit looks beyond whether your business name appears in an AI generated answer. It examines how your brand is understood, represented, supported and connected to the topics and questions that matter to your audience.
01
Brand Visibility Across AI Search
Assess whether your brand appears across relevant AI search experiences, which queries trigger your brand, the contexts in which it appears, and whether competing businesses receive stronger visibility.
02
Entity Understanding
Evaluate how clearly AI systems understand your organisation, associated people, services, expertise, locations, and relationships between important entities connected to your brand.
03
Content & Topic Coverage
Identify whether your existing content covers the topics, questions and search intents that matter to your audience, including information gaps and opportunities to demonstrate expertise.
04
Citation & Source Signals
Analyse which websites and sources support AI generated representations of your brand, whether your own website is being referenced, and where stronger authority and source signals may be needed.
THE GOAL OF AN AEO AUDIT
When potential customers ask AI powered search engines questions related to your business, are you being found, understood, mentioned, and supported by credible sources?
AEO AUDIT DELIVERABLES
WHAT YOU GET FROM AN AEO AUDIT
Your AEO Audit gives you a clear view of how your brand is represented across AI search, where visibility is limited, and which opportunities should be prioritised to strengthen your Answer Engine Visibility.
AEO Audit Report
AI Visibility Assessment
AI visibility assessment
Content and topic analysis
Entity and brand analysis
Citation and source analysis
Opportunity analysis
Prioritised AEO action plan
01
AI Visibility Assessment
Understand how visible and accurately represented your brand is across relevant AI search and answer engine experiences.
02
Content & Topic Analysis
Identify where your existing content supports or limits AI visibility, including important topics, questions and information gaps.
03
Entity & Brand Analysis
Assess how your business is understood in relation to relevant entities, services, expertise, locations and topics.
04
Citation & Source Analysis
Review which sources support AI generated representations of your brand and whether your own website is being referenced.
05
Opportunity Analysis
Identify meaningful opportunities across content, entities, authority, citations and AI search visibility.
06
Action Plan
Receive prioritised recommendations showing what to address next to strengthen your Answer Engine Visibility.
More Than A Report.
A Roadmap For Answer Engine Visibility.
The AEO Audit transforms complex AI search signals into clear, practical actions that help your business improve Answer Engine Optimisation, AI visibility, content readiness, and future search visibility.
SEO & AEO
AEO & SEO: WHAT'S THE DIFFERENCE?
SEO and AEO address different parts of the changing search landscape. SEO focuses on traditional search visibility, while AEO considers how information about your business can be surfaced, interpreted, summarised and supported within answer based search experiences.
SEO Audit
SEO Audit
Examines traditional search visibility, including technical performance, organic search, rankings, content, internal linking and website optimisation.
Explore SEO AuditAEO Audit
AEO Audit
Examines how your brand, content and expertise are understood, represented, mentioned and supported across AI powered search and answer engine experiences.
You Are HereSEO supports visibility in traditional search. AEO examines visibility within answer based search experiences. Together, they provide different perspectives on how people may discover your business through search.
AEO AUDIT QUESTIONS
AEO Audit FAQs
Find answers about Answer Engine Optimisation, AI search visibility, AEO audits, audit deliverables, and preparing your business for changing search behaviour.
An AEO Audit evaluates how effectively your brand, website and content are prepared for Answer Engine Optimisation and AI powered search experiences. It examines how your business is understood, represented, mentioned and supported across relevant answer engines and AI search environments.
An AEO Audit analyses AI search visibility, content and topic coverage, entity signals, brand understanding, citation and source signals, answer readiness, and opportunities that could strengthen how your business is represented across AI generated answers.
An SEO Audit focuses primarily on traditional search visibility, technical performance, rankings, organic search and website optimisation. An AEO Audit focuses on how AI systems understand, interpret, summarise, mention and potentially cite information about your business within answer based search experiences.
An AEO Audit does not guarantee increased AI visibility. It identifies the content, entity, authority, citation and structural opportunities that may support stronger visibility and more accurate representation across AI search experiences.
The audit considers relevant AI answer experiences, including ChatGPT where appropriate to the business, industry and search behaviour being assessed. The focus is on understanding how your brand is represented and what signals may influence that representation.
Yes. The audit considers relevant Google AI search experiences, including AI Overviews and other answer based search features where they are relevant to the audit. It also considers the content and authority signals that may support visibility within these experiences.
AI search visibility is assessed through the presence, accuracy, context and supporting sources associated with your brand across relevant AI search experiences. The audit also considers competitor visibility, content coverage, entity understanding and citation opportunities.
You receive an AEO Audit report covering your AI visibility assessment, content and topic analysis, entity and brand analysis, citation and source analysis, opportunity analysis, and a prioritised action plan.
An AEO Audit is suitable for businesses that want to understand how they are represented across AI search and answer engines, identify visibility gaps, strengthen their content and authority signals, and prepare for changing search behaviour.
The timeline depends on website size, content depth, industry complexity and the level of analysis required. A detailed AEO Audit typically requires several business days to complete.
START YOUR AEO AUDIT
IMPROVE YOUR
ANSWER ENGINE VISIBILITY.
PREPARE FOR AI SEARCH.
Discover how your business appears across AI-powered search experiences and evaluate your Answer Engine Optimisation (AEO) opportunities with a clear roadmap to strengthen your content, authority, and AI search visibility across answer engines.
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